About Ada
Small businesses deserve a real website.
We build AI-powered websites for the businesses that keep our cities running — from neighborhood restaurants to family clinics. Designed in Dubai. Built for the world.
The opportunity
- 25,730+
- Restaurants in the UAE alone
- <25%
- Have a website that works
- 78%
- Customers discover via Instagram
- <60s
- From idea to live site
Mission
The internet's smallest businesses deserve the same quality as its largest.
For two decades, big companies have had access to top-tier design, dedicated engineering, and brand strategy. Small businesses got templates, half-finished freelancer projects, or nothing at all.
AI changes the math. The same quality that used to require a 12-person agency can now be delivered by a piece of software in under a minute. We built Ada to give that to the people who need it most.
Every restaurant, every salon, every clinic, every service business — the kind that's been on Google Maps for years but never had a real home on the web — gets a website worth their trade.
Approach
Three things make Ada different.
AI that knows what works for your industry.
Most builders give you the same five templates regardless of business type. Ada is built on a library of 120+ professionally-designed sections, mood-matched to your industry — so a restaurant's site doesn't look like a clinic's. The AI picks what fits, then writes your story into it.
Built for the UAE first, then the world.
Existing builders are built for the US. They speak English, take USD, and don't understand the rhythms of business in Dubai or the Gulf. Ada is built for the UAE from day one — native Arabic, local payment rails, WhatsApp-first contact, sector knowledge from restaurants to clinics. The architecture extends across MENA and beyond.
You see the result before you pay.
Traditional SaaS asks you to commit before you can evaluate. Ada flips that — we build your site first, you look at it for a week, you decide. It changes the entire risk equation for the customer, and it works because the AI is good enough to stand on its own merits.
Powered by
Enterprise infrastructure. Indie pricing.
Microsoft Azure
AI generation, vision, translation
Cloudflare
Global CDN, SSL, custom domain provisioning
Stripe
Payment processing
Founder
Built with intention.
Ozgur Sagiroglu
Founder · Dubai
Ozgur is a software engineer with over a decade of experience building products for fintech, SaaS, and digital agencies. Before Ada, he architected platforms processing millions in transactions, led engineering at consulting firms, and ran Diojen Tech, where he built developer tooling for early-stage founders.
He moved to Dubai to be closer to the businesses Ada is built for. Ada is the convergence of his engineering depth and his belief that great design should not be a luxury reserved for venture-backed companies.
Where we're going
The next three years.
Now · 2026
Launch in the UAE
Restaurants, salons, clinics, and service businesses. English first, Arabic by Q4.
2027
Expand across MENA & Turkey
Localized for each market — language, payment rails, sector knowledge. Multi-location support.
2028
Become the default for small business online
Agency partner program, white-label tier, and deep integrations with the tools small businesses already use.